No matter where you’re at in your blogging journey, you can always use some additional traffic. Sometimes, when everything seems to be going right, you still want to streamline your efforts so they’re even more effective. And when life gets in the way of blogging, you want to have backup plans for getting visitors to your site. This post covers 10 ways to boost your blog traffic.
In order to boost blog traffic, you have to think outside the box. We’re going to cover search engine optimization, social engagement, and several advanced techniques designed for a blogger who’s in a rut. When it comes to getting more traffic to your blog, you may know a lot of things, but do you really know how they can come together in an effective way? Let’s take a look at exploring the full scope of the tactics for increasing blog traffic.
Write More
Before you can attract new blog visitors, you need to create compelling blog content. One of the best ways to create amazing, irresistible content is simply to write more.
How do you ‘write more’? A classic tip is to use the “500-words-a-day” rule. This rule suggests that writing 500 words a day will help you build up enough content for a basic blog – and it does work.
And 500 words a day isn’t that much – it’s just one full paragraph or two shorter paragraphs. 500 words a day gives you plenty of time for research and editing and leaves room for the rest of your life.
But what if 500 words a day isn’t enough? What if you need to write 1,000 words a day or even 2,000 words a day? You can always scale up this rule – but do so slowly and carefully so as not to overwhelm yourself.
Comment On Other Blogger’s Posts
I’m sure you’ve heard of blog commenting as one of the best ways of getting targeted traffic to your blog. Here’s a brief summary of how blog commenting works.
- Find blog posts on your topic of interest.
- Make sure the blog is allowing comments (most do).
- Write your comment with a link back to your blog.
- Include your name, website URL, and keywords in the comment form field (at least 3 is good).
- Submit your comment to be approved by the blogger.
- Once approved, your comment will be published on their site immediately, which means you’ll start receiving traffic from their “Referral Traffic.”
- Rinse and repeat for more traffic!
Guest Post For Other Blogs in Your Niche
Guest posting on other blogs is a great way to build links to your site and boost traffic. The benefits are two-fold: you get a byline and a link back to your site, and in return, you provide helpful content to the blog’s audience.
The first step is finding blogs in your niche that accept guest posts. You can do this by searching for the term “write for us” in Google and choosing from the results that come up. You can also search for “guest post guidelines” to find blogs that explicitly list their requirements.
Once you’ve found a few blogs, email the editor with a brief description of your article idea and a link to an example of work you’ve previously published. This isn’t the time to try and sell yourself — keep it short and sweet!
Conduct Giveaway Events
One of the best ways to get more traffic to your blog is through giveaways. If you’re unfamiliar, giveaways are contests where you give away something in exchange for visitors to your site.
Most bloggers host giveaways by offering an incentive for people to visit their sites, like an ebook or free printable, and then share that giveaway with others. It’s a great way to draw traffic and increase your following.
Make an event out of your blog’s launch by offering a freebie to everyone who subscribes. If you have a mailing list, create a separate landing page specifically for this giveaway that links to the sign-up form. This will help build your mailing list, which is one of the most important things you can do to grow your blog.
Another way to increase sign-ups during your launch is to offer exclusive deals for people who are new subscribers. You can make these deals exclusive to people who sign up during certain time periods or create coupon codes specifically for new subscribers.
Promote Your Posts Via Social Media Platforms
Social media is a great tool for content promotion because it’s quick, easy, and free to use. With a little effort and a few minutes of time, you can share the content with a large audience and eventually reach a wider audience for your website.
To promote your posts via social media platforms, share them on social media sites such as Facebook, Twitter, LinkedIn, and Pinterest. This is one of the most effective ways to promote your posts as most people are present on these popular social media platforms. In fact, over half of the world’s population is now using at least one social media platform.
Schedule your posts so they’re shared at the best possible times. For instance, if you have a post related to a trending news topic, then schedule it so that it is shared at the time when the breaking news occurs. Similarly, if you have articles related to holidays or events, then schedule them accordingly so that your articles get maximum exposure on those particular days.
Use The Right Keywords and Phrases
Improving search engine optimization (SEO) is one way to get more traffic, but that takes time. How can you speed up the process?
The best way to boost your blog’s search rank is to create content that includes keywords that people would include when they search for a topic related to your blog. This will help you reach a wider audience and capture more traffic from search engines.
If your blog is about cooking, for example, you might want to incorporate keywords such as “recipes,” “cooking,” “food” and “desserts.” If your post includes these words, people searching for these terms will find it when they look through search engines.
In addition to writing good content, it’s important to use relevant keywords in your blog’s title, tags and description so readers can easily find relevant content. Here are 8 tips on how you can improve your keyword research:
- Study your niche
- Define your goals
- Make a list of relevant topics
- Create a list of seed keywords
- Use good keyword research tools (such as Google Keyword Planner)
- Study the search intent
- Identify long-tail keywords
- Find out what keywords your competitors are ranking for
Write Better Titles
It’s no secret that the title of your posts is the most important part of your blog. Think about it, if you have an amazing post with a crappy title, hardly anyone will read it. On the other hand, if you have a mediocre post with a great title, people will click on it and check it out.
The same rule applies when someone searches for something on Google or any other search engine. If you don’t catch their attention with your title, then they will move on to the next blog.
Your main keyword should always be in the title. One or two words at the beginning of the title get noticed more than ones buried in the middle. Include your main keyword in your blog post. The headline is a very important factor when readers decide whether to read further or not. Also make sure that your post title is relevant to your content and that you give a description of what your post is about.
Write a Good Meta Description
This is how search engines describe your website, use this description to promote your blog and products. Make it relevant to the search term for which you’re targeting and include a link to your page if possible. Include keywords in H1 tags, bold text, strong text, etc. in order to highlight important points in the text. Consider including images with relevant keywords in captions or ALT tags.